ROLE: DIGITAL graphic designer
Dexshell, a well-known outdoor clothing brand, approached me to envision a new brand within their company to match their new high visual product technology clothing, subtly named Hi-Vis. The brief was to create brand mock-ups, showcasing possible logos, marketing assets and a new sub-website to be contained within their main e-commerce platform. Ultimately though the project budget was exceeded, and the mock-ups were never used. Oh well...
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